Matthew has been working in the online marketing industry for over 6 years and possesses a wide range of skills and experience in Search Engine Optimization, Pay Per Click Advertising, Social Media Marketing, Web Analytics, and Website Conversion Optimization.
Having previously held the position of Online Marketing Director of a national online marketing agency, Matthew has assisted a range of small to large business as well as national brands with their online marketing efforts. In March 2012 Matthew founded Dotdynamic Internet Marketing and has continued to help national and international brands across Canada with every aspect of their online marketing to deliver measurable results.
Matthew holds a Google Analytics Individual Certification and strongly believes in making online marketing decisions and measuring online marketing success through well implemented web data analysis and conversion testing strategies.
Matthew’s passion for online marketing and commitment to continual improvement led him to co-found The Winnipeg Search Engine Marketing Group. Matthew is a regular online marketing speaker in the Winnipeg business and marketing community and a guest presenter for the Red River College Creative Communications program.
Dotdynamic provides internet marketing expertise and support for small to large businesses who want to increase online business and brand exposure but don’t have the time or resources to keep pace with the ever changing internet marketing landscape in-house.
As a lean small business Dotdynamic provides inbound and content marketing expertise designed for small to large businesses to help them connect with their online audience through internet marketing solutions such as search engine marketing, social media marketing and effective use of web analytics.